GPT-4 & Claude
Built On Your Data
The two models most of our work runs on. We pick the one that suits the job, train it on your own business data, products and tone of voice, and show you what it costs before anything is built.
The Problem
Choosing A Model Shouldn’t Be Your Problem
Most businesses are asked to pick an AI model before anyone has explained what the choice actually changes. The answer depends on the work, not on the badge.
Model Confusion
GPT-4, Claude, Llama, open weights. The names tell you nothing about which one answers your customers well, and the wrong pick costs you either accuracy or money every month.
Untrained Out Of The Box
A model with no knowledge of your business answers like a search engine. It has to be trained on your products, your FAQs and the way you talk to people.
Runaway Costs
Usage priced per token is a bill nobody can forecast. Without a cap and the right model for the task, a quiet month and a busy one look nothing alike.
No Way To Check It
If you cannot see what it told a customer, you cannot correct it. Most deployments have no transcript and no way to improve the answers.
What We Build
Built On The Model That Suits The Work
We build on GPT-4 or Claude, trained on your business data, products, FAQs and tone of voice, then tested thoroughly before it speaks to anyone.
Model Selection
We pick GPT-4 or Claude on what the job needs — reasoning, speed, context length or cost — and tell you plainly why, in writing, before we build.
Trained On Your Data
Your products, your FAQs, your documents and your tone of voice. It answers as your business, not as a general-purpose assistant.
Connected To Your Systems
A model on its own can only talk. Connected to your CRM it can look something up, book something in and hand over to a person at the right moment.
Fixed Monthly Price
No per-token bill to forecast. You know what it costs before it is built and the figure does not move with a busy month.
Every Answer Recorded
A full transcript of what it said to whom. That is how the answers get better, and how you know it is not making things up.
Swapped When It Pays To
Models change every few months. When a better or cheaper one suits your job we move you onto it — it is the same build underneath.
Our Process
How We Build On GPT-4 or Claude
- 01
Discovery
We learn what it has to answer, who is asking and what a good answer looks like. That decides the model, not the other way round.
- 02
Build & Train
We build it on GPT-4 or Claude, train it on your business data, products, FAQs and tone of voice, then test it thoroughly.
- 03
Connect & Test
We wire it to your CRM and the systems it needs to read, and run it against real questions before anyone outside sees it.
- 04
Launch & Improve
It goes live, you get the transcripts, and we tune the answers on what people actually ask rather than what we guessed.
"model": "GPT-4",
"trained_on": ["products","faqs","tone"],
"connected_to": "your CRM",
"transcripts": true,
"pricing": "fixed monthly"
}
Our Work
Recent Responsive Projects
Common Questions
Common Questions About GPT-4 & Claude
Let's Build Something
That Actually Works.
Book a free consultation. We will review your current setup, identify quick wins, and give you a clear proposal with fixed pricing. No obligation.